We all know that webOS is quite a neat platform to play with on your Palm handset, but their advertising is poor to say the least. Now, Palm changed direction, as far as promotion is concerned, moving on from the creepiness of the first ad with the almost witch-like lady to something more active and “fly”:

There’s also a new slogan for webOS devices: “Life moves fast. Don’t miss a thing”. As you can see, the ad focuses on notification and contact management, so the slogan fits the spots perfectly.


Also, we have to mention that the commercial is not bad at all, but still it’s far from Apple’s way of doing things, or Nokia’s brilliant approach.

 

Gartner has just revealed a bunch of figures showing the sales of smartphones in 2009. From these we learn that Apple’s iPhone doubled its international smartphone market share to 14.4%, up 6.2% from 2008, while Nokia’s Symbian high end devices keep their first place in this segment.

Nokia’s market share declined 5.5 points to 46.9%, while RIM and its Blackberries come second, with a 3.3 points increase in market share, reaching a 19.9% share. In the States, BlackBerry and Apple have a much larger market share than Symbian and as far as mobile traffic is concerned, Apple and Android dominate the segment, with 81% market share.

Gartner also informs us that the Android phone sales increased by 3.4 points, up to 3.9%, but still Android trails behind Windows Mobile and Linux. The first platform had its market share drop 3.1 points, while Linux saw a decrease by 2.9%. Palm’s WebOS isn’t taking the pressure too well, with a 0.7% share.

The same study estimates that 172 million smartphones were sold in 2009, up 24% from 2008. The iPhone stood for 2% of all mobile phone sales last year and if you want more details, you can check out the tables below.